Monday, September 21, 2009

Not Your Mama's Pipe and Drape!

Dramatic drapery at the Athlete of the Year award is a lot of look for the money! By using a classic gray Austrian drape from Grosh, and hitting it with LED lighting which allows for color changes we were able to effectively update a traditional look. We also went with an acrylic podium so it would blend into the drape set. All the signage was put on acrylic too for the same effect.


A close up of the podium and podium floral. We were going for a 1920's feeling and a calla lily is a classic flower that would have been used back then, but it probably would have been white. The variegated orange is a nice twist that is readily available thanks to modern day growers!




The overview of the Crystal Ballroom at Millenium Biltmore Hotel where the event was held. It’s famous for being the ballroom that was first used for the Governor’s Ball at the Oscars. In the halls you can see the most amazing shots of this ballroom back in the twenties. This ballroom is very classic in its styling as you can see from this picture. Our job was to mix the contemporary sports image of Gatorade and it’s Athlete of the Year franchise with this very formal ballroom.


And because the opulence of this room can be a design "distraction" we lessened it with selective visual lighting, making sections of the room darker and re-coloring the remainder with pinspots focused only on the tops of the table. It's a neat little trick interior designers have used for years --direct the eye where you want it to go and on what you want it to see.

1 comments:

Andrea said...

This looks so Awesome! You really know what you are doing.